PARIDHI DIDWANIA
Client: Ambraee
About :
Reaching new heights of success and crossing many business milestones, Ambraee’s handpicked ensembles are listed on India’s top fashion and lifestyle Marketplaces like Nykaa Fashion and Myntra.
A firm believer in the power of social media, Keshav and Palak also worked dedicatedly to build a strong online presence across channels. Building deeper connections via engaging and personalized content, they have built a vast and loyal social media family that is growing bigger and stronger every day.
Currently, Ambraee is providing employment to 100+ people and shipping globally with a twin vision of winging their online growth further as well as opening brick-and-mortar stores across India to give people a taste of the extravagant Ambraee experience.
Project: Watermelon Sugar
Our Theme :
A multi-color screen print story, inspired by my love of bold design and unusual compositions of fruits, florals and flow in nature with metamorphosis.
It started out as an experiment in shape and now lives life a print story in beautiful garments for Ambraee Spring Summer range.
Process
Handcrafted with love, the result is a work of wearable art, with every pattern and motif facilitating the connection between its wearer and nature. From motif drawing and development to
Color drafting and exploration, we provide every service to meet the goals of a fruitful textile project.
Results
The collection has been a great success for the brand and featured in all top fashion & lifestyle channels like Myntra, Nykaa Fashion also worn by many celebrity bloggers across the country. All the colorways of the prints have worked out to be bestsellers and are blooming on the website.
